In case you haven’t noticed lately, Sriracha is the new black!
The popular hot sauce gained major notoriety in 2013 when the city of Irwindale threatened to close down their factory due to complaints from neighbors. The California based company processes fresh jalapeños for their sauce and neighbors were complaining of runny noses, watering eyes and bad odors. Proprietor David Tran says the chillies need to be harvested the same day to ensure quality and goodness. The plant harvests 100 million pounds of chillies between September and December. (Yes, I said one hundred million.)
Charges were eventually dropped after Tran installed a better filtering system, but the scare of the cock-product no longer existing, shot Sricracha up to super star status. After more than fifteen minutes of fame, the brand has become a global icon. What originally set out (thirty years ago) to enhance Vietnamese food, is now sweeping the nation with its rooster-struttin’-logo and landing on everything from clothing to handbags to baby products and more.
This spicy-hot, cult movement is here to stay, and we’re pretty vocal about it. We even had custom “Hot Sauce” T-shirts made for our fellow tongue-scorching-lovers.
Look for Sriracha anything, and join in on the saucy slinging craze. And, if you’re in the mood for a fiery, eye-awakening, nasal-clearing, high, well… pour some on your noodles or cereal. If you are a serious hot head, add some to your coffee in the morning (that will get your blood flowing).
Have a spicy day! And remember, being under the fire can produce great things. (Like pure gold and Sriracha.)
The first pic is of Roadkill Girl Sydney Beaver in our exclusive Hot Sauce T-shirt (available at Roadkill Ranch & Boutique).
The second pic is of baby sippy cups I ordered for the store. (They will be here next month and make perfect holiday gifts.)
The third pic is coin pouches we currently have in stock.