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Fly High



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When Jess from FLY Photography approached me for a collaboration, I had no idea the amount of talent I was dealing with. I had been approached 9 times that month by people who wanted to do creative projects, but none of them really had a game plan and most were more interested in benefiting their name instead of “teaming” up. I was starting to get frustrated until Heidi (our store manger) said, “Julie, you don’t owe anyone anything! Stay focused on what you do best and you’ll know when the right person comes along.” A day later I met Jess.

Her specialty is senior portraits, so her idea was for Roadkill Ranch & Boutique to outfit 25 girls for their senior pictures. They would come in a few days prior to the shoot for a fitting and the actual indie shoot would be done in one day around the boutique grounds.

The pictures are amazing and each girl had a blast going through the boutique and choosing items. With the help of our on-site stylists Heidi and Barbara,  each model was magazine ready! We made some new friends and helped empower some young women along the way. The girls brought their own shoes, but all of the clothing, handbags, hats, and jewelry is from the store.

Jess provided me with some great fashion shots to use for promoting the store as well as a phone app. Yep, you heard me right, a PHONE APP! Click here from mobile device to download Fly Photography for Roadkill Ranch I was already blown away at her organization of 25 girls, the quality of the shots, and now a phone app! And, just when I thought she couldn’t get any cooler, she sends over this Roadkill Ranch & Boutique look book that she created! Click here to check it out Look Book.

I’m so glad I met Jess. She is ultra-awesome! Seriously, and just when I was coming down from the “Look Book” high, she delivered a FLY tote full of custom made thank you cards and a disc with some additional pictures of the inside of my store.

Thank you Jess!  And thank you FLY Girls for an amazingly, successful collaboration! We will definitely be “teaming” up again! If you are looking for a creative way to express yourself please contact Jess. She will take care of you and make sure your senior pictures represent your first big step into a new and exciting world. After all, FLY stands for “Free the Lovely You.”


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Virgin “mega man”, Sir Richard Branson, has commissioned fashion designer Vivienne Westwood to create new uniforms for all of the filght attendants aboard Virgin Atlantic Airlines.

Branson and Westwood have always been flying ahead of their time, so it’s no surprise that the two joined forces. Vivenne Westwood (AKA Queen of Punk) is largely responsible for bringing Punk and New Wave into the mainstream. Not only does she have edgy boutiques around the world, she also gained notoriety for designing clothes for the Punk band The Sex Pistols.  Branson is widely known for his Virgin empire. He opened record stores in the ’70s called Virgin which later became the Virgin Megastores. He also developed the chic Virgin Atlantic Airways, which lands him in the 4th richest citizen in the UK spot (according to Forbes).

The new uniforms are made from recycled materials and have a sexy and timeless feel to them. Although Vivienne is known to thrive on shock value, you won’t see any tattered clothing or razor blade accessories on this project. Look for slim-fitting pencil skirts and 3 piece suits. It’s very classy and glamorous, and speaks volumes about bringing back the luxury of travel.

The uniforms will be ready for take off in July and will outfit over 7,500 employees of Virgin Atlantic Airlines. I hope it’s a safe landing for everyone. Until then, please enjoy your flight!

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