Tag Archives: Fullerton

Dapper Day

 

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Do you like dressing up? Do you like Disneyland? If you said yes to both of these questions, then  consider heading over to the “Magic Kingdom” this weekend for Dapper Day.

Dapper Day is a celebration of stepping out in style. This bi-annual event at Disneyland invites all who dare to be fashionable with a high emphasis on vintage styling. Although retro outfits are not required, all styles and designs are welcomed as long as you have the mentality of wearing your “Sunday Best”.

Roadkill Ranch has become a precursor to the events, and Rockabilly and Pinup aficionados frequent the shop during this time. It’s so great to see  well dressed ladies and gentleman stopping by for a quick style fix.

A vendor called me the other day to tell me about a best T-shirt seller that reads: “Proud Supporter of Sweatpants and Messy Hair.”   I had to politely decline. I just don’t think Roadkill customers would appreciate it. (That’s for another store and another park.) They might have better luck selling me something that says, “Always dress to kill.”

The first two pictures are outfits from Roadkill Ranch, modeled by Marlena Khamrov.

The last three are from last year’s Dapper Day.

Stay Stylish!

Jules

Photo Credit: Adam Petrasek, Wing Shum, OC Register, LA Times, DapperDay.com

 

 

 

 

 

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roadkillranch.com

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For years people have been asking if Roadkill Ranch had a website. And for years, I’ve made several failed attempts to launch an online store. It’s not that I didn’t give it my all, it’s just there were always plenty of roadblocks involving inventory systems and storage space.  But now, after rectifying tech stuff and having an amazing support system, we finally did it.

If it wasn’t for the encouragement of my family and friends, my sister-in-law Rikki (who is a badass physics major, speaks fluent tech, and can single-handedly rewire the electrical in the entire store) and my incredible team, this would not be here.

With the help of my uber-cool photographer friends, Savannah Kaefer, Adam Petrasek, Wing, Brad Bethel, Aaron Son, Patrick Fran, and Damion Lloyd, there’s plenty of fun pictures added daily.

The site itself (not the merchandise) is slightly boring, we didn’t have much of a choice when it came to looks since the hosting company’s (Lightspeed)  main focus is on the robust inventory and business needs. They keep promising us a full integration with lots of bells and whistles, so this is just the beginning stage.

I know, I know, “Welcome to the year 2000.” Trust me, I’ve had my fair share of teasing between my brothers and tech friends. But hey, I’ve been busy building a brick-and-mortar for the past 23 years, give me a break. Plus, it’s better late than never.

I hope you’ll check out http://www.roadkillranch.com and share with a friend or two.

Stay Stylish!

Jules

 

Photo Credit: Adam Petrasek, Wing, Savannah Kaefer

 

 

 

 

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Dressember

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“Dressember is a collaborative movement leveraging fashion and creativity to restore dignity to all women.”

When I first heard about the movement to raise awareness about human trafficking through dresses, I was immediately interested. One of our customers who was in full pledge mode inspired me to get involved. I began researching, and realized Blythe Hill, the founder of this movement, was much like me. Our talents both lie in creative fields and the fashion industry, which some may view as unimportant.

Blythe says,”When I started hearing about trafficking, I felt an urgency to do something, and so naturally, I looked at my skill set for a way to engage. The problem was my interests and talents didn’t seem to line up with making a difference. I’m not a social worker, I’m not a lawyer, I’m not a psychologist. I’m not a cop. I’m someone who’s interested in fashion, trend analysis, wordplay, and blogging. My interests felt shallow in the grand scheme of things. I remember feeling powerless, and thinking, ‘There’s nothing I can do.’

I was in college, and felt stifled by the lack of time for creativity, so I decided to create a personal style challenge. I came up with the idea of wearing a dress every day for a month. When I realized the next full month was December, the name “Dressember” came to me and, since I love wordplay, the deal was sealed. So I did it; I wore a dress every day for a month. And I never planned to do it again.

The next year, a handful of girlfriends wanted to do it with me. So I did it again. And then the next year, my girlfriends’ girlfriends wanted to join in. So, when women I didn’t even know were participating in it, I realized this was a good idea.

And then I started to dream bigger. I thought, “maybe I can use Dressember to raise some money for anti-trafficking.” So, in its fifth year, 2013, I aligned Dressember with International Justice Mission and decided, “we’re gonna go big– we’re gonna try to raise $25K,” which felt like a huge, scary goal. When we hit my huge, scary goal– on the third day of our campaign– I realized what had started as a few girls in Orange County wearing dresses for fun had become a community of over 1,200 women in 32 countries who collectively raised over $165,000!”

I love how she used her God-given talents of creativity to make a difference, and I’ll always be empowered by this. Last year we posted a different dress each day from the store (Roadkill Ranch & Boutique) in an effort to raise awareness and directed a lot of people to their site. This year we’ve vowed to do the same.

We haven’t set up our own campaign bank, but since all of the money goes to the same coffer, we are encouraging everyone to go to http://www.dressember.org to get involved or to make a donation.

“THE HEART OF DRESSEMBER IS FREEDOM– THAT EVERY WOMAN HAS THE RIGHT TO LIVE A VIBRANT AND AUTONOMOUS LIFE.”

The 1st pic is founder Blythe Hill.

The 2nd pic is Marlena Khramov modeling Roadkill Ranch.

The 3rd and 4th pics are of Sydney Beaver modeling Roadkill Ranch.

Photo Credit: Dressember.org and Savannah Kaefer

 

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Mad for Plaid

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Copyright © 2013 infinitas. Article Photo for Denim Jeans Observer www.denimjeansobserver.com All brands, product names, corresponding products, supplementary materials, graphic or photographic images, licenses, registered trademarks, trademarks and service marks are the property of their respective owners.

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I love everything about fall, the cooler weather, the warmer clothes, the hot drinks, the cozy fireplaces, the mountain getaways, pumpkin spice everything (OK maybe that’s getting old), but you get the idea, and plaid! Just as the seasons change, so do our wardrobes, and plaid is always a traditional staple. I’m not saying you can’t wear plaid during the other months, there are tons of cute gingham and light-colored combos available, but those big buffalo plaids and classic tartans just scream fall!

After viewing  some of the runway shows, I was glad to see the checkered styles with new twists. Look for high-low cuts and flounce detailing on blouses and jackets. Pair your traditional tartans with heavy studded jewelry and thick chains for a punkish vibe, or wear an all-over coat dress with short boots for a cool, indie look.

We think men look sexy in plaid too (that’s why Roadkill Ranch is the number one Pendleton distributor in Orange County)! Wear your Pendleton alone or layer with a white T-shirt for a dapper look.

The first picture is from the Chanel runway show.

The second picture is from the Tommy Hilfiger collection.

The third picture is M Missoni’s ad campaign.

The fourth picture is Sydney Beaver modeling for Roadkill Ranch & Boutique. We think our photo shoot is better than Missoni. (We’re not biased or anything.)

The last two pictures are of our stylish man friends (Matt Brady and Joshua Titus), modeling Pendleton shirts for Roadkill Ranch & Boutique.

So grab a good book, a good cup O’Joe and get cozy somewhere (in your plaid of course). Because fashion is a feeling, and you deserve to feel fab!

PS Take quick advantage of  this weather, tomorrow may be 80 degrees again (blogging from a cute leopard chair in Fullerton, California).

Photo Credit: Getty Images, Savannah Kaefer, Julie Rasmussen, Tommy Hilfiger, M Missoni

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His Soles

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If you think you’re the only one that has a shoe fetish, meet my friend Brent Adams.

This guy is always dressed to the nines with the most fashionable soles to boot. It’s such a breath of fresh air to be around  fashion conscious men. I almost forgot they existed. Up until a few years ago (I finally flew away), I was constantly surrounded by wannabe gang members whose wardrobes consisted of Vans tennis shoes with tube socks, and smelly, baggy jean shorts worn below the waist so low their underwear showed. The look was usually paired with some sort of message T-shirt relating to guns, politics, or how you’d better get your life right or else you’re going to hell. Geeze! I thought I was already in hell. Oops! Did I say that out loud? Sorry, I digress.

Anyway, yes, sharp dressed men (with class) do exist in Fullerton. And they’re all on the Day of Music board of directors (with the exception of Wade and James from Lux, but that’s another blog).

Brent’s shoe collection takes the cake. Every time I see this guy he has a different pair of shoes on. And they are designer!  I’ve always admired his shoe choices, but one day the iconic (and coveted) red and green stripe he was donning hit me like a ton of bricks. “OMG!!! Are those Gucci?” I exclaimed.

“Yes.”  He replied nonchalantly as he swiftly disappeared through the front door of my shop.

Later that evening a bunch of us met at the local wine bar Vino Nostra (for vino and venting), and I decided to delve a little more into Brent’s shoe addiction (I mean hear more about his fabulous designer collection).

He admitted to owning over…hmmm…I better not divulge. He might be the type of guy who hides packages in the trunk of  his car (Alfa Romeo BTW, it’s obvious he likes Italian made) and sneaks them in when his wife isn’t there? I’m seeing her this weekend, so I better not stir anything up.

Let’s just say, including  tennis shoes, flip flops, and driving moccasins, the count is close to… shoot, I just can’t do it!  For now, we’ll just applaud his fierce style and his impeccable taste in shoes and be thankful we can all get a glimpse of a gentlemen who knows that dressing well is a form of good manners.

Remember to walk the walk (in great shoes of course)!

Photo Credit: Brent Adams

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Juxtapose

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Happy Sunday Funday! I’m packed up, fueled up, watered up and ready to hit the road.

The MAGIC trade show is happening next week in Las Vegas and I’ll be buying fall and holiday merchandise for Roadkill Ranch & Boutique. Yep, I’m heading into 120 degrees weather to buy sweaters and jackets. Yay me!

I won’t be blogging next week, because I’m going to be so busy having fun (I mean working). But I promise to come back with a full fashion report and lots of stories.

Check out our insatgram account @Roadkill_ranch for up-to-the-minute show excitement and more.

I hope everyone has a great week. Stay cool and stay stylish!

xo

Photo Credit: Getty Images

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In The Bag

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Novelty handbags have been around for years satisfying the personalities of seriously ridiculous souls. However, they’re not for everyone! Some think they aren’t sophisticated enough, or too silly (I feel sorry for those people). Anyway, back to the handbags. This season is full of fun little oddities guaranteed to produce a bit of lighthearted amusement for all (most).

The first picture is a skillfully crafted, leather handbag in the shape of a house. It’s complete with hand-stitched windows, a door (notice the stud door knob), a front porch and metal roof that opens from the top. This masterpiece sat on the shelf in one of my accessory vendor’s showroom for years. Every time I’d see it, I’d beg Jay to sell it to me. He’d always come back at me and say how it was a one-of-a-kind piece and how he’d never let it go. It was a really expensive sample that he was trying to source for production overseas, blah, blah, blah. Throughout the years, I never stopped asking and he never stopped rambling on with the same old spiel.

And then one day (after about 7 years), I walked into his showroom and he said, “Do you want to buy my house?”  I thought I had died and gone to handbag heaven! It was one of  the happiest days of my life! He was cleaning out his showroom and practically gave it me. (I love that guy!) I don’t take it out in public often because I don’t want anyone to follow me home and steal it, so I keep my dream home locked up.

The second and third pics are of novelty handbags we carry right now at Roadkill Ranch & Boutique. The Wizard of Oz novel-like bag opens as a book and comes with a removable chain strap, so it can be carried as a clutch. The lipstick bag opens from the top and is the perfect little accessory for any pop-diva.

The fourth pic is from Kate Spade. She’s one of my favorite designers, I love how she mixes just enough whimsy and sophistication into her designs for fun, fashionable fantasy.

The fifth pic is a spin off of Lucky Strike cigarettes by Charlotte Olympia (another one of my top favorite designers). She offers a similar mix to Kate Spade, but infuses more of an edge, still keeping it classy and never trashy. I love the spiderweb logo  stamped on all of the creations.

Pick up a piece of fun this season and embrace your inner ridiculousness. And, who cares what others think? Normal is boring.

xoxo

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Origami Originals

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A few weeks ago, my husband and I went to see a friend’s band play at The Continental Room in Fullerton. When we arrived, some of our friends were sitting at a table making origami cranes for an art installation. We met Anna Hansen who was working on a tribute to Zen master Alan Watts, and her goal was to cover the Magoski Art Colony’s ceiling with origami creations. We immediately joined in as Anna taught us all how to fold and crease.

I had never done origami before, so it was a bit challenging at first and I was worried that my creations weren’t good enough. Anna assured us all they’d be fine when hung with the rest.

After Deep Sea Madness (our friend’s band) played, we all stayed at the table folding and laughing. Then a Punk band came on stage and it was hilarious how we were able to keep creating Zen art while listening to Punk. Talk about contrast.

Anyway, I wasn’t able to make the opening night reception, but thanks to Steve Baxter, I was able to make (barely) the very last night of the show. When I got there the gallery doors were closed, but luckily Bax opened for me so I could see the exhibit and take pics.

The amount of time and effort that went into this is truly amazing. And even though my husband and I only made a few cranes, it was rewarding to see the group effort come to fruition. The birds and boats alone may not be perfect, but when hanging together with 3,000 others, they look incredible.

The first set of red pics were taken on my crappy phone (umm…no filter, just need a new iPhone) the night we learned origami by our wonderful instructor Anna Hansen.

The next set of pictures is the actual exhibit. UH-MAY-ZING!

What a testimony to all. With everyone contributing a small amount of time (and learning a new craft), the overall result was fascinating. I’m so glad to have been a small part of a big thing.

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Fly High

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When Jess from FLY Photography approached me for a collaboration, I had no idea the amount of talent I was dealing with. I had been approached 9 times that month by people who wanted to do creative projects, but none of them really had a game plan and most were more interested in benefiting their name instead of “teaming” up. I was starting to get frustrated until Heidi (our store manger) said, “Julie, you don’t owe anyone anything! Stay focused on what you do best and you’ll know when the right person comes along.” A day later I met Jess.

Her specialty is senior portraits, so her idea was for Roadkill Ranch & Boutique to outfit 25 girls for their senior pictures. They would come in a few days prior to the shoot for a fitting and the actual indie shoot would be done in one day around the boutique grounds.

The pictures are amazing and each girl had a blast going through the boutique and choosing items. With the help of our on-site stylists Heidi and Barbara,  each model was magazine ready! We made some new friends and helped empower some young women along the way. The girls brought their own shoes, but all of the clothing, handbags, hats, and jewelry is from the store.

Jess provided me with some great fashion shots to use for promoting the store as well as a phone app. Yep, you heard me right, a PHONE APP! Click here from mobile device to download Fly Photography for Roadkill Ranch I was already blown away at her organization of 25 girls, the quality of the shots, and now a phone app! And, just when I thought she couldn’t get any cooler, she sends over this Roadkill Ranch & Boutique look book that she created! Click here to check it out Look Book.

I’m so glad I met Jess. She is ultra-awesome! Seriously, and just when I was coming down from the “Look Book” high, she delivered a FLY tote full of custom made thank you cards and a disc with some additional pictures of the inside of my store.

Thank you Jess!  And thank you FLY Girls for an amazingly, successful collaboration! We will definitely be “teaming” up again! If you are looking for a creative way to express yourself please contact Jess. She will take care of you and make sure your senior pictures represent your first big step into a new and exciting world. After all, FLY stands for “Free the Lovely You.”

FLY

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Fullerton Fireworks

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The city of Fullerton has lifted the 22 year old ban on fireworks, and I am so excited! For years, we’ve been limited to snakes and sparklers and were forced to leave our BBQ’s and family gatherings in pursuit of surrounding cities that had sky performances. But now, thanks to last years ballot results, we can legally play with fire and explosives just like our neighboring cities.

It’s going to be a great day and we’ve already supported Fullerton High School by buying some fireworks. (IFL!) We’ve closed the boutique today in honor of Independence Day and are ready to celebrate!

Fullerton will be on a 2 year trial period, so please blow things up responsibly. (It’s what our forefathers would have wanted.) Do not hold the explosives in your hands while igniting and do not light under trees or anything else that may catch on fire. Make sure you have a hose handy (just in case of roaming sparks) and don’t misuse the privilege by lighting firecrackers in gas tanks or on the porches of people you do not like.

Happy Birthday America! And congratulations Fullerton for getting your privileges back. A friend of mine posted this Joe Dirt fireworks scene the other day on Facebook, it’s classic. I’ve attached it for your viewing pleasure as well.

Happy 4th!

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