Tag Archives: Leo Fender

True Colors



This year I’ve had the privilege of serving on the board of directors for The Day of Music Fullerton, a  city-wide musical celebration in conjunction with Fête de la Musique. It was a fun time and I really enjoyed serving the community, making new friends, and creating bonds that will last a lifetime.

As most of you know, Leo Fender (inventor of the Fender guitar) lived and worked in Fullerton for the majority of his life. His widow Phyllis Fender is still an integral part of Fullerton’s culture and is active in the community. Not only is she a docent at The Fullerton Museum for the Leo Fender Gallery, she was also our “Queen of the Day” on June 21st (the official Day of Music). And, yours truly had the honor of crowning her.

Fast forward a few weeks. I was getting a much needed mani-pedi when Phyllis Fender walked into the salon. We hugged, chatted about how wonderful Day of Music was, and discussed nail colors. (She was going for a French manicure and I was in a black and blue mood.) She began sharing with me about her latest hobby. “I’m really enjoying adult coloring books.” She said. “And when I say adult, I don’t mean nasty.”

She went on to tell me how adult coloring books are the latest rage and she finds peace and tranquility in coloring. The whole time I was thinking what a sweet little lady, as I envisioned her at home with her crayons. I didn’t think too much of it until the very next day when I had buying appointments with my book publishers. And guess what? Adult coloring books are the latest craze! Every publisher was pushing them and showing recent write-ups from The Wall Street Journal to local publications on how coloring reduces stress and promotes well being. Since I was already in-the-know (thanks to my Fender muse), I bought a few for Roadkill Ranch & Boutique.

The coloring books hit the store last month greeted with positive responses. I should have posted this story weeks ago, but you know how life gets in the way? Days turn into weeks, how quick they pass (I think that’s a song). Anyway, good thing I have people in my life who keep me accountable. My friend Brent (who also serves on the board of directors for the Day of Music Fullerton) keeps me in check on my blogging. And since he rode my ass to start writing again, I’m dedicating tomorrow’s blog to his “Diva-licious” shoe collection. So stay tuned!

The first photo is Phyllis Fender being crowned on June 21st during the Day of Music Fullerton.

The second photo is our lovely “Queen of the Day” Phyllis Fender.

The last two photos are the adult coloring books available at Roadkill Ranch & Boutique.

Photo credit: Joel Maus Studio EMP and Julie Rasmussen.

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Rock On!

fender_shopfender fender2 fender3Leo-Fender


Leo Fender was an American inventor who founded Fender Electric Instrument Manufacturing Company, or for short “Fender”. His electric guitars are an iconic part of Rock and Roll culture.

The best part about this story is that he was born in Anaheim, CA (where I grew up) in 1909 and raised in Fullerton (where I currently reside and operate a business). He graduated from Fullerton High School in 1928 (the school my oldest son currently attends) and had his first guitar shop 0n Harbor Blvd. in Fullerton. It’s ironic how my boutique is literally down the street from where his shop used to be.

Not only has he changed the way rockers rock, he was inducted into the Rock and Roll Hall of Fame in 1992. Fender guitars are still being manufactured today in Corona, California (Leo was a strong supporter of USA made products) and many great musicians like Eric Clapton and Eddie Van Halen (just to name a few) will only perform with Fender.

His legend continues to live on through fashion. The company recently inked a deal with Dragonfly Clothing for the Fender license and approached me for an exclusive in Fullerton.

“We want an established store in Fullerton” said a Fender representative. “And Roadkill Ranch & Boutique was our first choice.”

We are thrilled to be partnering up with Fender and are privileged to keep the Leo Fender name alive in his very own town.

The collection is slated to hit Roadkill Ranch & Boutique in August and will be followed by a launch party.

Until then, keep on rockin’!


1. The actual building where Leo Fender had his first guitar shop. Located at 107 S. Spadra (before they changed the name to Harbor Blvd.). Note: this is not his actual business, just a picture of the building.

2. Eddie from Fender Clothing showing me the collection.

3. Fender Clothing at Roadkill Ranch.

4. Cool Fender hangers.

5. Old picture of Leo Fender surrounded by his guitars.

6. Eric Clapton performs only with Fender.

Make sure to join us on Facebook under Roadkill Ranch and Instagram @ Roadkill_ranch for more info and upcoming events.

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